Consumer study reveals global difference in packaging

How does packaging impact purchasing behavior and product satisfaction online, offline and around the world?

To find out, we asked 8,000 consumers in 10 countries.

Learn more


64% of consumers have tried a product because the packaging caught their eye. Learn more about the role packaging plays in a shopper's decision to try, repeat and switch brands.

Insight Imagination Execution Solution.

We provide the complete package. View our 2013 Annual Report.

How top beverage brands meet rapidly shifting consumer demands

Increasing speed to market with compelling insights and agile automation

Healthcare trends & insights

MWV Healthcare experts offer commentary on a wide range of issues from adherence to regulation to child resistance.

Global innovation

Turning knowledge into value from insight to in-market